Financial Planner Branding

Logo, digital applications and stationery design

Task

An entire redesign to bring personality to a chartered financial planners business that would set it aside from the other mundane competitors. The owner wanted to involve his love of mountaineering to the branding and link it to the strengths of his company.

Result

The new identity was a hit with current clients who knew the owner’s love for the sport. The owner felt a strong connection with the brand which led to further design work such as stationery, folders, Powerpoint presentations and an e-newsletter design.